Job Description

Job title: Certified Salesforce Administrator

Reports to: Salesforce Enterprise Architect

Department: Marketing

Location: Alpharetta, GA

Grade: 17

About Priority:

Priority Technology Holdings, Inc. is a leading financial technology company on a mission to deliver a personalized, easy-to-adopt financial toolset that accelerates cash flow and optimizes working capital for businesses. Our vision is to eliminate the barriers to unlocking revenue - empowering businesses to grow faster and operate smarter.

We achieve this through the Priority Commerce Engine, an innovative platform that combines payables, acquiring, and banking and treasury solutions. This unified approach allows businesses to streamline financial operations, reduce unnecessary costs, and uncover new revenue opportunities.

At Priority, we're driven by results. We expect our people to be known for results - bringing expertise, momentum, and relentless focus to every challenge, helping our clients and each other thrive.

About the Role:

We are looking for a proactive, team-oriented Certified Salesforce Administrator with a passion for leveraging Salesforce technology to enhance our business processes. In this role, you’ll play a key part in the daily support, maintenance, and optimization of our Salesforce instance, staying current with release updates and new features. You’ll collaborate with our Salesforce team to refine architectural solutions that streamline sales, marketing, onboarding, implementation, supplier enablement, risk/underwriting and customer service operations. Working closely with executives, end users, stakeholders, and developers, you’ll identify opportunities to implement best practices and drive impactful improvements. Success in this position requires critical thinking, initiative, curiosity, and the ability to juggle multiple priorities with a commitment to excellence.

Responsibilities:

• Manage all aspects of user onboarding, security, permissions, and license administration.
• Perform proactive maintenance, including applying release updates and monitoring system health.
• Support the Admin team in developing Standard Operating Procedures (SOPs), documenting best practices, and delivering training.
• Train new users and introduce seasoned users to new Salesforce features and functionality.
• Determine relevant metrics, to design and deliver reports and dashboards to multiple business unit leaders and end users.
• Assist with managed package and custom platform integrations and maintenance.
• Manage user support tickets and functionality enhancement requests, ensuring timely resolution.
• Handle data management, including imports, exports, deduplication, and reconciliation.
• Assist in transitioning security architecture from Profiles to Permission Sets.
• Design and implement changes to objects, fields, validation rules, formulas, page layouts, record types, and Lightning pages.
• Utilize Salesforce Flow to automate processes and enhance user experience.
• Collaborate with 3rd party consulting firms.
• Embrace a service-oriented mindset, supporting end users and driving organizational success.

What Success Looks Like:

• Become viewed as a trusted partner who balances daily execution of core responsibilities with accuracy, efficiency, and ownership resulting in long term business impact
• Automations, data quality, and user onboarding are consistently efficient, reducing manual effort and enabling new users to become productive quickly.
• End users feel heard and supported; training and discovery sessions result in solutions that solve real pain points and build long-term confidence.
• User adoption and data accuracy improve measurably (higher login rates, dashboard usage, lower duplicate rates), leading to faster, more reliable business decisions.
• Become an integral, trusted member of the team, consistently supporting all end users across sales, marketing, onboarding, implementation, supplier enablement, risk/underwriting, and customer service with responsiveness and expertise.

Candidate Requirements:

Required skills:

• Strong knowledge of Salesforce best practices and core functionality.
• 2+ years of experience as a Salesforce Administrator.
• Proficiency in Sales Cloud; working knowledge of Service Cloud.
• Salesforce Administrator Certification (ADM-201).
• Expertise in managing user access, roles, and permissions.
• Solid data management skills (e.g., data imports, quality control).
• Proficiency in Microsoft Excel or Google Sheets.
• Ability to design and implement processes, driving user adoption through training and change management.
• Experience conducting discovery sessions with end users to create actionable user stories.
• Excellent written and verbal communication skills, comfortable engaging with all organizational levels.
• Adaptability to a dynamic environment with shifting priorities.
• Self-motivated, results-driven, and able to work independently and as part of a team.
• Strong work ethic with a positive, “do what it takes” attitude and pride in delivering quality results.

Preferred skills:

• Knowledge of MCAE - Marketing Cloud Account Engagement (fka Pardot)
• Knowledge of tools such as DemandTools, Jira, Rollup Helper, Own, Slack, Outreach, Formstack.
• Knowledge of SQL, SOQL
• Exposure to Experience Cloud and/or Partner Cloud
• Exposure to Data 365 (fka Data Cloud)
• Advanced Administrator Certification (ADM-301).

Work Environment & Culture:

We believe that performance and experience go hand in hand - an exceptional employee experience is earned through contribution . We are a results-driven team, grounded in our core values: ownership, authenticity, service, trust, innovation, and camaraderie.

Our culture is built for those who want to make an impact. We challenge each other to grow, celebrate progress, and support one another through shared goals and real connection. Whether you're building technology, serving clients, or supporting internal teams, you’ll be part of a company that empowers you to perform at your best and be known for results.

Compensation and Benefits:

Compensation range: $86K - $100K

We invest in the whole employee - personally and professionally. Our benefits package is designed to support your well-being, growth, and success - both inside and outside of work.

Financial Wellness

• Bonus programs
• 401(k) match
• Employee Stock Purchase Program (ESPP)
• HSA and FSA options
• Financial wellness resources and employee discount programs

Health & Well-being

• Medical, dental, and vision coverage
• Mental health support for employees and dependents through Lyra Health
• Family planning and women’s health benefits through Carrot
• Gym membership reimbursement and virtual wellness programs (including yoga)

Time Off

• 3 weeks PTO to start, with unlimited PTO after year one

Growth & Development

• Education expense reimbursement
• Leadership development programs
• Certified Payments Professional (CPP) certification support

We believe great performance starts with feeling supported - and we’ve built our benefits with that in mind.

Traditional Physical Requirements:

• Requires prolonged sitting, standing, bending, stooping and stretching.
• Requires the ability to lift 10 pounds.
• Requires eye-hand coordination, manual dexterity and a normal range of hearing and vision (with or without correction).

Join our team at Priority Technology Holdings, Inc. and be part of a dynamic and innovative company that is transforming the financial technology landscape. Together, we can shape the future of payments and banking solutions while providing unmatched value to our clients.

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